How to rank on ChatGPT: what's actually in your control
An honest breakdown of the factors you can influence when you want ChatGPT to mention your business, and the ones you can't.
Blog
Practical notes on ChatGPT SEO and AI search visibility.
Practical notes on ChatGPT SEO and AI search visibility.
An honest breakdown of the factors you can influence when you want ChatGPT to mention your business, and the ones you can't.
Editorial patterns that make your content easier for ChatGPT, Claude and Grok to extract and cite accurately.
White hat SEO follows search engine and AI platform guidelines: useful content, honest markup, open crawl access and links people choose to give.
Black hat SEO tries to trick ranking systems with things like hidden text, link schemes, cloaking, fake reviews or bot traffic. It can work briefly, and it can get a site penalized or quietly ignored.
Never the black one. No spam, no hacks, nothing that risks a penalty. LLM search is still growing, and we stay ahead of the latest legit techniques. Stay tuned to the royal blog for free tips. Read the blog →